NEWS & TRENDS
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CII’s Digitize 2014 conference and expo to be held in Mumbai on 30 April, 2014
What- CII’s Digitize 2014 Conference & Expo endeavor When- 30th April, 2014 Where- Taj Lands End, Ballroom, Bandstand Rd, Mt Mary, Bandra West, Mumbai. Time- 9:30 am- 5:45 pm Event website- http://ciidigitize.com/ CII’s Digitize is a one-day conference and expo exertion that will be held in Bandra, Mumbai, on the 30th of Apr
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Search Dynamics search marketing conference to be held in Navi Mumbai in June
Search Dynamics is a new search engine marketing conference that will be held in Navi Mumbai on June 20, 2014. The event is exclusively focused on search marketing and will cover both organic search marketing (SEO) as well as paid search advertising. Targeted at search marketers from the agency-side as well as the client side, Search Dynamics i
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IndianMoney.com introduces free online lead management platform
On-call money advisor IndianMoney.com has launched an online Customer Relationship Management (CRM) platform for its associates that can be used by associates for free. The online CRM platform allows the associate to customize, choose and buy leads from IndianMoney.com. The CRM platform also serves as an online tool to maintain records and da
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Vdopia bags accolades for mobile advertising at Mob-Ex Awards 2014
Vdopia Inc., a company specialising in online and mobile video advertising, received top accolades for its Audi A3 SB launch campaign 'Let us entertain you' at the 2nd Mob-Ex Awards, 2014 held in Singapore recently. The campaings won the Gold for 'Best In-app advertising' and Bronze for 'Best Mobile Advertising Solution'. Mob-Ex Awards recogni
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‘Great Indian IT Marketing Services Summit’ to be held in Bangalore
Paul Writer, which aims to build India’s largest community of marketers, is organising the 2nd Annual Great Indian IT Marketing Summit and Awards for Excellence in IT Marketing (GIMS-IT) February 11, 2014. To be co-hosted by LinkedIn, the event is expected to attract over 100 marketing leaders from India’s leading IT brands to to discuss trends
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Apollo Hospitals makes its mark on Facebook with over 2 million ‘fans’
Apollo Hospitals, one of the largest integrated hospital chains in India, is clearly making its mark on social media too. The group recently crossed 2 million 'Likes' on Facebook and leads in terms of Facebook presence among healthcare providers in India. Social media agency Social Wavelength manages the Facebook activities for Apollo hospita
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Reevoo, ratings and reviews company, to launch in India
UK-based Reevoo, a well-known provider of ratings and reviews, will be launching a range of solutions in India through an exclusive partnership with Bangalore-based Omni Channel retail specialist, Ace Turtle. Reevoo has developed a collection model that proactively collects ratings and reviews from verified consumers only. The company's solutions
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Komli Media introduces remarketing demand side platform
Komli Media has rolled out an enterprise-class Remarketing Demand Side Platform (RDSP) for digital marketers to improve conversions of website visitors to customers with full transparency and management of media costs, customer data, campaign strategies and performance analytics. The new solution strengthens the company's performance and social med
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Agility Research launches online survey platform reaching affluent customers
Singapore-based Agility Research & Strategy has launched Affluent.com, an online survey platform that allows marketers to run quick market surveys of affluent customers. According to the company, the survey platform is backed by a proprietary panel of respondents comprising over 15 million affluent, mass-affluent and high net-worth individuals.
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Indian SEO companies threatened as link building clean-up intensifies
Google's anti-spam head Matt Cutts tweeted yesterday saying that the search engine has penalised a French link network Buzzea. The link network promptly announced its closure acknowledging the end of a "4-year adventure". Since the second half of last year, Google has publicly busted several link networks. What's more, Cutts has said that Google wi
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